When your property lingers on the market, it can be disheartening. However, there are strategic steps you can take to reignite buyer interest and secure a successful sale. Here are some expert tips to help your home stand out and attract potential buyers.
Review Your Asking Price
One of the most common reasons properties fail to sell is unrealistic pricing.
Even in a robust market, buyers are discerning.
Compare your property with similar homes in the area.
If your price is too high, consider a reduction to remain competitive.
Refresh Your Marketing
Examine your listing with fresh eyes.
Are the photos high quality?
Is the description engaging and accurate?
A new set of professional photos and a compelling write-up could capture the attention your property needs.
Improve Kerb Appeal
First impressions are crucial.
Ensure the exterior of your home is inviting, trim hedges, clean windows, paint the front door, and remove clutter.
Even small enhancements can make a significant impact.
Stage the Interior
Create a space where buyers can envision themselves living.
Declutter, neutralise bold decor, and maximise natural light.
A well-presented home feels larger, brighter, and more appealing.
Be Flexible with Viewings
If potential buyers struggle to find a suitable time to view, you could be missing out.
Accommodate evening and weekend appointments where possible to increase footfall.
Take On Feedback
If you’ve had viewings but no offers, seek honest feedback.
Common concerns, such as room size, layout, or décor, might be easier to address than anticipated.
A home that’s been on the market for a while doesn’t mean it won’t sell. With the right adjustments, you can attract new interest and get your sale back on track.
At Fine & Country Chiswick, our expertise in property sales ensures your home is presented at its best, maximising its potential in the market.